New HP Printable Tattoos reflect individual style
PALO ALTO, Calif., Oct.13, 2004 -- Digital music enthusiasts can now personalize the look of their Apple iPod from HP as easily as they customize their playlists with the launch of HP Printable Tattoos.
Starting today, people can visit http://www.hp.com/music and go to the tattoo gallery to create their own printable tattoos. People can import their personal digital photos or download exclusive tattoos designed by major music industry recording artists and award-winning designers.
Consumers can buy the ultra-thin HP Printable Tattoos nationwide in select retail stores or online at hpshopping.com. The tattoos are sold in 10-packs of printable glossy paper that are pre-cut in the shape of the iPod and are easy to apply and remove from the player's exterior. They are durable and water resistant, which helps protect the Apple iPod from HP from scratches and scuffs.
"Now you can personalize your iPod inside and out to express your own unique style," said Allison Johnson, senior vice president, Corporate Marketing, HP. "With the new HP Printable Tattoos you can change the design as often and as easily as you update your playlists. Your iPod becomes a fashion statement - a new way to express yourself."
Getting tattooed: Where to go
HP Printable Tattoos are sold in the music accessory aisle for $14.99. They will be available this month at Amazon.com, Circuit City, CompUSA, Fry's, hpshopping.com, PC Mall and Radio Shack.
CompUSA will teach music enthusiasts how they can easily create and personalize their music players with the HP Printable Tattoos at CompUSA's Demo Days, taking place over the next month in most locations.
Also, while supplies last, hpshopping.com will give away free pre-printed samples of the HP Printable Tattoos to customers who purchase an Apple iPod from HP.
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